5+ Reasons Your Site Isn’t Showing Up on Google (How to Fix It)

Are you asking why your site isn't showing up on Google despite trying every SEO trick and method? Do not worry, the top SEO company in Dubai is here to your rescue.

Several factors may cause the issue, and many of them are easy to fix. In this blog, we’ll explore the 5+ reasons why your website isn't showing up on Google and discuss the ways to fix the problem.

Reasons Your Site isn’t Showing Up on Google 

1. Your Website is Quite New

2. No Index Tags on the Website

3. Google isn’t Crawling

4. Penalty on Website

5. Lacks high-quality backlinks & Poor UX

• A New Website 

Well, if your website is a new one, it does take some time for Google to crawl and index your website. So, if your page or website is brand new, one primary reason is that Google hasn't discovered your page/website yet. You can even find yourself out if your site is indexed or not. Run the search on Google: site:websitename.com

Additionally, if you are looking for a particular page or blog post, try typing the page URL and following the previously mentioned method. site:website.in/blog/topic-page.

So, if at least one result is showing up, it means Google indexed it. If not, Google hasn't discovered or crawled your page.

How to fix the issue 

If aren’t seeing any results in Google, try creating and submitting a sitemap on Google Search Console. It will let the search engine know which page is important and where they are located, say the experts at SEO services in Dubai

Follow these steps to create and submit sitemaps

1. Log in to Google Search Console.

2. Go to Sitemaps

3. Enter Sitemap URL

4. Submit.

• No Index Tag on Website

A no-index tag in HTML code that practically tells Google not to show certain pages on its search engine results. So, google won't crawl and index pages with the tag. Make sure that your page doesn’t have any index meta tag. In some cases, WordPress and certain content management systems will add to it every page.

An eg for No Index Tag: <meta name="robots" content="noindex"/>

Also make sure to remove the tag after the completion process of certain pages, points our Dubai SEO professionals.

How to Fix it

With the help of Google Search Console, you can easily identify the  'no index' tagged pages. Click the coverage report and look for the submitted URL marked no index. 
 

• Website Penalty

Penalties on the website can be also a factor that’s preventing your website from ranking on Google. A website penalty occurs when a website violates Google's guidelines and is punished by a drop in search engine rankings or complete removal from Google's index. Common reasons for website penalties include keyword stuffing, duplicate content, paid links, and low-quality content. 

So, If your website isn't showing up on Google, it's possible that it has been penalized. Conducting an audit and making necessary changes can help lift the penalty and restore your website's visibility.
 

Google penalties include

• Deindexing: The search engine will remove your blogs/posts from search results 
• Google Penalize: You won't be able to find your web pages via a direct search.
• Sandbox: Your website traffic was dropped abruptly, but wasn’t de-indexed or penalized.
   

How to Resolve 

You can check your Google Search Console for such penalty alerts and issues. Take steps to modify the faults and submit for reconsideration.

• Lacks high-quality backlinks & Poor UX

Trust me, high-quality backlinks and User experience do play a pivotal role when it comes to search engine rankings. Google does consider various factors while considering the ranking criteria on search engines. 

Also when it comes to UX, if your website has a poor user experience, say bye-bye to the top rankings. Search engines do rank websites with a good user experience. You can improve the user experience on your website which will minimise bounce rates and engage more visitors.

How To Fix 

Use tools like Ahrefs to view your website’s backlinks and compare them with your competitors in search engine results. 

To improve your site’s UX, try to speed up your site’s site load with a page optimization service.

• Google Isn't Crawling Your Website

Another reason is that something might be blocking your website from crawling your website. A "robots.txt" file is present on the majority of websites. It informs search engines about where they cannot go on your website. That means Google will be unable to crawl any URLs listed in your "robots.txt" file.

How To Fix

Google Search Console can notify you about issues relating to a “robots.txt” file. Robot.txt files can be tricky, if you are not sure how to handle it, our experts at Intersmart Solutions, the best SEO company in Dubai can help you with that.

Content Duplication Issues

Duplication of content occurs when the same or identical online page is available at multiple URLs The search engine does not index duplicate content since it takes up extra space in its index which is equal to having two copies of the same book on your bookshelf. 

Rather, it typically only indexes the canonical version that you specify. If no canonical is specified, Google will find the best version of the page to index from the two.

Final Thoughts

In conclusion, there are many reasons why your website might not be showing up on Google, but by identifying the issues and taking the necessary steps to fix them, you can greatly improve your website's search engine visibility. 

From technical issues like indexing and crawl errors to on-page optimization and quality content creation, the key to success in SEO is patience, persistence, and a willingness to continuously improve. By following the tips and strategies outlined in this article, you can take control of your website's search engine optimization and drive more traffic, leads, and sales to your business.